LINKEDIN BOOTCAMPS
Six-week executive training programs online
Back by popular demand, we have opened enrolment for cohort 2 of our six-week Find Your Superpower LinkedIn bootcamp, where highly curated groups of mid-career professionals level up on their LinkedIn game together.
Cohort 2 of the bootcamp will run from April 13 to May 24, over six weeks.
🎉 Top LinkedIn storytellers as your instructors
You will be trained by Juliana Chan, a storytelling and branding coach and LinkedIn Top Voice, along with other LinkedIn Top Voices as assistant instructors and guest speakers.
🎉 Unique selling proposition: writing gyms
Our business storytelling writing gyms bridge social media theory with real-world practical outcomes. Yes, online courses and certificates may excite us with a slew of fresh ideas, but we prefer to focus on habit formation by creating professionally relevant content week after week with instructor feedback.
🎉 Flexibility and efficiency for busy professionals
Our bootcamps are designed to fit into your working schedule as efficiently as possible. You should expect to spend 3-4 hours a week distributed between self-directed writing gym exercises, on-demand video lectures and live Q&A sessions and fireside chats.
BOOTCAMP DELIVERABLES
✅ Gain a stronger awareness about your professional brand
✅ Complete your LinkedIn profile and fix your security settings
✅ Learn how to craft engaging and focused stories in your LinkedIn posts
✅ Embark on a stepwise plan to establish credibility and authority on LinkedIn
✅ Understand the LinkedIn algorithm and apply it to make informed editorial decisions
✅ Consolidate knowledge learnt at live fireside chats and Q&A sessions
✅ Create six original LinkedIn posts based on weekly prompts
Note: While our bootcamps focus primarily on LinkedIn, the strategies learnt here are most certainly applicable beyond LinkedIn, especially for those in sales & marketing, leadership, learning & development, public speaking or coaching roles.
BOOTCAMP MODULES
Over six modules, we will cover a wide range of topics ranging from professional branding to business storytelling and a deeper understanding of the LinkedIn algorithm.
REBRAND YOURSELF ON LINKEDIN
- Branding basics for professionals
- Complete your LinkedIn profile
- Fix your security settings
THE ANATOMY OF A LINKEDIN POST
- The basic structure of a LinkedIn post
- Business storytelling for success
- Learn how to select a good story for LinkedIn
LINKEDIN THOUGHT LEADERSHIP ROADMAP
- Embark on a 12-month journey to building credibility, trust and authority on LinkedIn
- Editorial framework planning
LINKEDIN ALGORITHM PRIMER
- An introduction to the LinkedIn algorithm
- Apply this knowledge of the algorithm to improve your engagement on LinkedIn
BEST PRACTICES ON LINKEDIN
- How to network on LinkedIn
- Positive mindset to content creation
- How to mange trolls and haters
BRANDING BEYOND LINKEDIN
- Advanced LinkedIn features
- A short discussion on what's next beyond LinkedIn
WHO SHOULD ATTEND
Our bootcamp participants are a diverse bunch of growth-minded individuals, ranging from business leaders to mid-career professionals, entrepreneurs, consultants, trainers, coaches and speakers.
Entrepreneurs & business owners
Small business owners, solopreneurs and freelancers hoping to create a stronger business funnel on LinkedIn.
Mid-career professionals
Mid-career professionals and executives looking for career advancement into leadership positions.
Coaches, trainers & speakers
Speakers who are keen to build a stronger LinkedIn profile to improve their visibility among key decision makers.
BOOTCAMP INSTRUCTOR
Juliana Chan is an MIT-trained scientist turned media entrepreneur, and a Young Global Leader of the World Economic Forum.
Juliana’s LinkedIn journey began in early 2020, when she started posting actively during the pandemic lockdown. That same year, she was named an inaugural LinkedIn Top Voice for Singapore.
In 2023, she started coaching business leaders and creating educational content around LinkedIn.
Read about her LinkedIn coaching in Yahoo Finance: How scientist-turned-CEO Juliana Chan created a new LinkedIn-coach career
Please read all of her coaching testimonials here: Coaching reviews
FAQs
When will you launch the next bootcamp?
How will my time be spent?
Are the live Q&A timings suitable for me?
Do I get to keep the bootcamp after watching it?
REGISTER YOUR INTEREST
🚨MARCH 30 UPDATE: COHORT 2 IS SOLD OUT! 🚨
Our data-driven, outcomes-focused bootcamps sell out very quickly.
Cohort 1 (Feb-Mar 2024) sold out in three weeks.
Cohort 2 (Apr-May 2024) similarly sold out in three weeks.
Please register your interest below to take advantage of early-bird discounts and secure a spot in a future edition of the bootcamp:
REGISTER MY INTEREST IN THE BOOTCAMP: